Beauty of Joseon Radiance Cleansing Balm 100ml

There's a common misconception that squeaky clean skin is healthy skin. In reality, that tight feeling after cleansing is often a sign that the skin has lost some of the oils it relies on to stay comfortable and resilient. Cleansing should remove what has built up throughout the day, but it shouldn't leave the skin feeling like it needs rescuing afterwards.

That's one of the reasons cleansing balms have become such an important part of Korean skincare. Instead of depending on stronger surfactants to dissolve stubborn sunscreen and makeup, they use nourishing oils that attach themselves to oil-based impurities. Once water is added, everything rinses away together, leaving the complexion thoroughly cleansed without unnecessary friction.

Beauty of Joseon Radiance Cleansing Balm follows this simple principle.

The balm softens as soon as it comes into contact with the warmth of your skin, transforming into a silky oil that glides effortlessly across the face. Waterproof sunscreen, foundation and excess sebum begin to dissolve without the need for vigorous rubbing. A splash of water turns the oil into a lightweight milk that rinses away cleanly, leaving very little behind except comfortable, balanced skin.

The formula reflects Beauty of Joseon's appreciation for traditional Korean ingredients. Rice has been part of Korean beauty rituals for generations, valued not simply because of tradition but because it's naturally rich in vitamins, amino acids and antioxidant compounds. In this cleanser, rice bran water and rice bran oil help support the skin throughout the cleansing process, leaving it feeling conditioned instead of stripped.

Fermented grain extracts add another layer to the formula. Fermentation has become a defining feature of many Korean skincare products because it helps create ingredients that are gentle and skin-compatible. Here, they're included to complement the nourishing qualities of rice, helping the skin feel soft and refreshed after every cleanse.

This isn't a cleanser designed to leave your skin feeling dramatically different after one use. Instead, it's designed to make cleansing feel kinder. Used consistently, it helps create the clean, balanced canvas that every skincare routine depends on.

Using the spatula provided, scoop a small amount of balm onto dry hands.

Massage gently over dry skin, taking your time around areas where sunscreen or makeup tends to build up.

Add a little lukewarm water and continue massaging as the balm transforms into a milky emulsion.

Rinse thoroughly before following with your preferred water-based cleanser.

Key Ingredients

Rice Bran Water & Rice Bran Oil

Rice has been used in Korean skincare for centuries and remains one of the country's most recognisable beauty ingredients. Rich in naturally occurring vitamins, minerals and antioxidant compounds, rice helps leave the skin feeling soft, comfortable and refreshed after cleansing.

Fermented Rice & Grain Extracts

Fermentation breaks ingredients into smaller components, creating formulas that work harmoniously with the skin. These extracts help condition the complexion while supporting the skin's natural moisture balance.

Oat Kernel Extract

Known for its soothing properties, oat helps maintain comfort during cleansing and supports skin that is prone to dryness or sensitivity.

Ingredients

Cetyl Ethylhexanoate, PEG-20 Glyceryl Triisostearate, PEG-8 Isostearate, Synthetic Wax, Oryza Sativa (Rice) Bran Water, Oryza Sativa (Rice) Bran Oil, Sorbitan Sesquioleate, Caprylic/Capric Triglyceride, Water, Avena Sativa (Oat) Kernel Extract, Glycine Max (Soybean) Seed Extract, Coix Lacryma-Jobi Ma-yuen Seed Extract, Oryza Sativa (Rice) Extract, Lactobacillus/Rice Ferment, Lactobacillus/Soybean Ferment Extract, Lactobacillus/Pumpkin Fruit Ferment Filtrate, 1,2-Hexanediol, Ethylhexylglycerin.

Please refer to the product packaging for the latest ingredient list as formulations may change.

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